Did you know that more than 500,000 people start businesses each month in the U.S.? This means that for you as a business owner, you’re fighting against a lot of competitors.
How, then, can you stand out and make a name for yourself? One answer is by having an incredible website.
To do this, you need to be on the cutting edge of web design. That’s why we’ve created this list of website trends that will dominate in 2019.
Bold Type
First of all, bold typography is going to be huge. The bottom line is that to generate interest and capture people’s attention, your website needs to be different. And this won’t happen with a cookie cutter web design.
In 2019, expect to see all kinds of experimentation with fonts. You’ll see companies creating custom typefaces that emerge to represent their brand.
You’ll also see home pages with big, bold type that stands out more than the images and other copy. These are designed to capture people’s attention in an instant.
Video Backgrounds are One of the Biggest Website Trends
In 2019, you’ll also see video backgrounds growing in popularity. Video content is highly engaging. It draws people in and tells stories much better than just copy alone.
When someone comes to your home page and sees a video playing the background of the header, they’re going to stay and watch. Not everyone will, but a large percentage will.
And when this happens, this benefits your SEO because Google sees that people are staying on your site.
It’s also important to note that videos can influence and improve conversions. In fact, 40% of consumers say that viewing a video increases the chance of them making a purchase.
For help with your website design, check out our wide range of services.
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Color Blocking
Last but not least, expect to see websites using color blocking in 2019. During the past five years, simple minimalistic colors have dominated the web. Greys and basic neutrals have been everywhere.
In 2019, however, this is starting to get old.
Instead, you’re going to see bold, bright colors used in coordination together. Homepages and product pages alike are seeing intense color usage that catches the eye and draws people in.
While color may seem like a secondary consideration, it’s actually very important. It helps develop your brand, convey feelings, and engage people.
Think about how you can utilize bold uses of color on your website in 2019. This can really differentiate your website.
Closing Thoughts
There you have it: some of the biggest website trends you’re going to see in 2019. Keep an eye out and you’ll start to see examples of all of them throughout the internet.
Want to differentiate your brand and improve your digital presence? Our team of professionals can help you with that. Contact us today to learn more about how we can improve your website and, by extension, your bottom line.