What Is an Open Rate and Why Does It Matter for Your Email Marketing Campaign?
There are a few essential factors you’ll need to master if you’re looking to be successful in email marketing. It may seem as simple as sending a few emails and getting raging fans and tons of dollars pouring in shortly after. However, that’s far from the case- although it would be nice. In all reality, […]
The 3 Top Sales Channels for a Product Selling Boost
In 2018 the U.S. commerce market topped $500 million in sales. On one hand, that’s great for your earnings potential. Every year people spend more and more on ecommerce. On the other hand, all that spending also means more competition. Whatever you’re selling, chances are someone else is already selling it too. To succeed you need to differentiate yourself while still […]
What Is eCommerce Marketing and How Can It Benefit Your Online Store?
In 2018 alone, ecommerce grew another 16% in the US. This means more and more people are utilizing this incredible way of making money from wherever they are. If you’re looking to do the same, you’ll want to utilize the right ecommerce marketing techniques to help you meet that goal. What Is Ecommerce Marketing? Thanks to innovative ecommerce […]
Mastering the E-mail Opt-In: 7 Strategies You Need to Know
From small businesses to major tycoons like the New York Times, it’s easy to see the powerful effects of a strong email campaign. Getting those emails to the right people? That’s the result of an even stronger email opt in. While it may seem like a straightforward concept, there are some central do’s and don’ts to […]
ClickFunnels vs Leadpages: Which Generates the Most Leads?
When was the last time you clicked on a link and saw something interesting on the website? Did it motivate you to dig through the information the website had to offer? Through one link, you may have been inspired to even buy something. That’s the power of landing pages. They’re what people see when they first […]
4 (Free!) Google Tools for Business That You Should Be Using
Google was humbly founded in 1998, as a basic search engine used to surf the web. Since then, Google has branched out to become one of the largest tech companies running today. Now, they provide and produce all sorts of intangible and tangible products, from analytics software to smartphones and home devices. While most of what […]
Money Matters: What’s the Best Small Business CRM Software?
Tired of trying to do everything single-handed? It’s easy to feel that way as a small business owner. Even though it isn’t huge, it requires a lot of work to keep it going. Keeping up relationships with your customers is vital for keeping your business alive. Luckily, you don’t have to do it alone. Customer Relationship Management (CRM) […]
The Web Design Trends That Are Expected to Rise in 2019
Did you know that more than 500,000 people start businesses each month in the U.S.? This means that for you as a business owner, you’re fighting against a lot of competitors. How, then, can you stand out and make a name for yourself? One answer is by having an incredible website. To do this, you need to […]
An Introduction to Funnels in Marketing and Sales
The funnel concept is an easy way to explain the role of marketing in sales. Find out what you need to know about full funnel marketing here. An Introduction to Funnels in Marketing and Sales Consumers spend billions of dollars online every year, and that number is expected to continue to increase over the next […]
How do Chatbots Work to Enhance Your Customers’ Experience
You’ve heard about them, you’ve seen them in action. You must be wondering, ”How do chatbots work and what’s the big deal about them?”. Here are the answers. How do Chatbots Work to Enhance Your Customers’ Experience Given that nearly 80% of people are shopping online, it’s important to get ahead of the competition for […]